Völur Partners with Microsoft as a Global Independent Software Vendor (ISV) and Joins Azure Marketplace

April 15, 2024

Announcement
Microsoft and Völur logo

Völur, a global software company that develops cutting-edge technology to optimize the meat industry, today announced it became a Microsoft Independent Software Vendor (ISV) to make the meat industry more optimized and sustainable with data and AI. Völur’s solution is now listed on the Microsoft Azure Marketplace, the global ecosystem of trusted applications and services built on the Azure cloud platform. With Völur’s solution available in the Azure Marketplace, meat producers can take advantage of AI software to maximize carcass value and ensure optimal use of each animal.

Oslo, Norway, June 27, 2023 — Völur, a global software company that develops cutting-edge technology to optimize the meat industry, today announced it became a Microsoft Independent Software Vendor (ISV) to make the meat industry more optimized and sustainable with data and AI. Völur’s solution is now listed on the Microsoft Azure Marketplace, the global ecosystem of trusted applications and services built on the Azure cloud platform. It offers customers a wide range of solutions to enhance their cloud experience. With Völur’s solution available in the Azure Marketplace, meat producers can take advantage of AI software to maximize carcass value and ensure optimal use of each animal.

The meat value chain is very complex, driven by the vast number of possible cutting and processing combinations for each carcass. That's why it has been challenging to make optimal decisions, which often leads to ineffective production, overstocking of materials, and food waste.  

Between 20-50% of sales in the meat industry are push-driven, which means that companies push products into the market with discounts because they struggle to achieve a balance between supply and demand. A significant portion of these push-driven sales are done with negative margins.  

Völur's Carcass Value Optimization solution addresses these challenges by leveraging industry expertise, data science, and AI technology to improve sorting, cutting, processing, planning, and scheduling. The solution creates value through a more profitable balance between supply and demand, increased value by weight of finished products, and higher customer demand satisfaction.  

With Völur’s solution, meat producers can better utilize each carcass, reducing waste and contributing to a more sustainable meat industry. Meat producers can address sustainability by reducing the number of products being pushed to the market, producing the right number of products at the right time, and better utilizing animals to satisfy demand. Völur’s solution has the potential to meet the exact same demand with 9.8% fewer animals. Delivering those numbers industry-wide can potentially reduce greenhouse gas emissions by 426 million tons, equivalent to grounding the entire commercial airline industry for a year.

Since its very start, Völur has worked closely with Microsoft through its Microsoft for Startups program. Through the program, Völur has received everything from technical support, idea collaboration, and networking to operational costs covered in Azure and GitHub. The scalability and flexibility that Microsoft Azure offers have been crucial for Völur’s success, allowing the company to adapt to market needs.

The Microsoft ISV Success program selects companies with promising growth prospects and is designed to help early-stage ISVs innovate rapidly and grow their business. It also provides them with access to vast knowledge, inspiration, and expertise – from Azure credits, cloud benefits, and technical consultations to marketing assistance.  

"We are thrilled to become an Independent Software Vendor with Microsoft and be part of the Azure Marketplace," said Robert Ekrem, CEO of Völur. "This represents a significant milestone for Völur as we strive to transform the meat industry through advanced analytics and AI technology. The Azure Marketplace provides us with a fantastic opportunity to reach a wider audience and showcase the value of our solution to the meat producers seeking to unlock the full potential of their operations, making data-driven decisions to maximize value, reduce waste, and contribute to a more sustainable future."
Jake Zborowski, General Manager, Microsoft Azure Platform at Microsoft Corp., said, “We’re pleased to welcome Völur to the Microsoft Azure Marketplace, which gives our partners great exposure to cloud customers around the globe. Azure Marketplace offers world-class quality experiences from global trusted partners with solutions tested to work seamlessly with Azure.” 

Learn more about Völur’s solution on the Microsoft Azure Marketplace.

About Völur

Völur is a global software company headquartered in Norway that develops cutting-edge technology to optimize the meat industry. Völur’s AI decision-making solution enables benefits such as a more profitable balance between supply and demand, increments in the value per pound of the finished products, meeting service levels towards customers, and up to 10% higher utilization of animals. Visit us at volur.no and follow us on LinkedIn.    

Press Contact – Völur  

Anastasiia Korsak  

Head of Marketing - Völur  

+47 46576986  

anastasiia.korsak@volur.no